Data protection declaration

We love data protection

This is not an empty phrase, but our deep conviction. Digital business models and solutions will only be generally accepted if everyone has the rights to his/her data at all times. Accordingly, you will not find a legal, covert data protection declaration on this page, but plain text.

Our principles:

No Spam!

No Overload!

No Secrets!

We inform customers and interested parties 4 to 6 times a year. That?s it! We’ll let you know when we have something to say. Otherwise: No tormenting newsletters, no spam.We are not interested in your shoe size or your shopping behaviour with other services. We collect only the data that will help us to provide you with relevant specialist information.We do not create mystical profiles or perform mysterious analyses. All to the top of my head. Also on the short official way: By Mail or you use nevertheless simply the live Chat.

For those in a hurry: compact data protection

We tell you why we collect data, what happens to your data and how quickly you can say “no”. If you have a little more time, please also read our detailed data protection declaration on this page.

Why do we need your data?

Innolytics ® GmbH offers cloud software that our customers use for internal communication (social intranet) as well as for idea and innovation management. Through regular specialist information we inform interested parties, customers and partners through regular specialist information on the following topics:

    digitization: corporate strategy and leadership in the age of digital change

  • Ideas and Innovation Management
  • Use of social intranet solutions in the company

Data you provide us with will be used to send you relevant information. For example, if you tell us that you work in your company’s idea management, we will send you technical information that is relevant to you. We use automatically collected data to ensure error-free provision of our website and to optimize its content. To this end, we analyse user behaviour in anonymised form.

How do we collect your information?

On the one hand, your data is collected when you communicate it to us. This can be, for example, data that you enter in a contact form or leave behind when calling up specialist information. Other data is automatically collected by our IT systems when you visit our website. These are mainly technical data (e.g. Internet browser, operating system or time of page visit).

Which third-party analysis tools and tools do we use?

We want you to find relevant information when you visit our website. For this purpose, we statistically evaluate the surfing behaviour of our users. This is done primarily with cookies and the following analysis and service programs: Google Analytics, Google Adwords, HubSpot, Luckyorange and You may object to this analysis or prevent it by not using certain tools. We recommend Ghostery ( as a blocker. Please note that some features on our website are blocked by Ghostery. Simply use the contact information found at

What rights do you have regarding your data?

All! You are a woman or master of your data. And we do not want to send you any information that is irrelevant to you. You will receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. We correct erroneous data immediately and block or delete all data. You can contact us whenever you have questions at or the address given in the imprint.

For the most accurate:

1. data collection and processing, use of personal data

Florian Schreiner, Innolytics GmbH, has been appointed head of data processing at the responsible office. You can reach Florian Schreiner at

As far as personal data (for example names, functions or e-mail addresses) are collected on our websites, this is done on a voluntary basis.

For marketing and website optimization purposes, we collect navigation information from website visitors. These are data about your visit to our website, in particular your IP address, your operating system, your device type (e.g. desktop, mobile), referral source, the length of your visit and the pages you opened.

Personal data is collected for the following purposes:

  • Sending the above-mentioned subject information
  • Personalized display of website content
  • Maintenance of inventory and usage data
  • acquisition of new customers
  • preparing and responding to requests
  • More services for customers

Description of the affected groups of persons

In order to fulfil this purpose, personal data or categories of data are collected, processed and used by the following groups:

    Customer data, in particular contact data, such as telephone, fax and e-mail data, contact history and other data necessary for contract fulfilment.

  • Interested party data, in particular contact data and interests (websites visited, specialist information viewed)

Standard periods for the deletion of data

The legislator has enacted a variety of storage obligations and periods. After expiry of these periods, the corresponding data is routinely deleted.

3. comment function

We give users of the opportunity to comment on selected blog posts. In the context of the comment function, we collect personal data (e.g. name, e-mail) in the context of your comment function for a contribution only to the extent to which you have communicated it to us. When a comment is published, the e-mail address you entered is saved but not published. Your name will be published if you have not written under a pseudonym.

Storage time of comments

The comments and the associated data (e.g. IP address) are stored and remain on our website until the commented content has been completely deleted or the comments must be deleted for legal reasons (e.g. offensive comments).

4. Data protection declaration for the use of third-party services and software solutions

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

Google Analytics cookies are stored on the basis of Art. 6 Par. 1 lit. f DSGVO. The website operator has a legitimate interest in analysing user behaviour in order to optimise both his website and his advertising.

Browser Plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link:

contradiction against data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie is set which prevents the collection of your data on future visits to this website: Disable Google Analytics.

More information on how Google Analytics handles user data can be found in Google’s privacy policy:

order data processing

We have concluded a contract with Google for commissioned data processing and fully implement the strict requirements of the German data protection authorities for the use of Google Analytics.

Google +1

Our pages use functions of Google +1. provider is Google Inc. 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.

Collection and disclosure of information: The Google +1 button allows you to publish information worldwide. The Google +1 button gives you and other users personalized content from Google and our partners. Google stores both the information that you have given +1 for a content and information about the page that you viewed when you clicked +1. Your +1 can appear in Google services, such as search results or your Google profile, or elsewhere on websites and ads, along with your profile name and photo. Google records information about your +1 activity to improve Google services for you and others. To use the Google +1 button, you need a public Google profile that is visible worldwide and must contain at least the name chosen for the profile. This name is used in all Google services. In some cases, this name may also replace another name you used when sharing content through your Google Account. The identity of your Google profile may be displayed to users who know your email address or have other identifying information about you.

Use of Information Collected: In addition to the uses described above, the information you provide will be used in accordance with the applicable Google Privacy Policy. Google may publish aggregated statistics about users’ +1 activity or share them with users and partners, such as publishers, advertisers or related websites.

Translated with

Google Remarketing” and “Similar target groups” function of Google Inc.

This website uses the remarketing or “similar target group” function of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”). You can be targeted with advertising by placing personalized and interest-based ads when you visit other websites in the so-called “Google Display Network”. “Google Remarketing” or the function “Similar target groups” uses so-called “cookies”, text files which are stored on your computer and which enable an analysis of your use of the website. These text files are used to record your visits and anonymous data about the use of the website. Personal data will not be stored. If you visit another website in the so-called “Google Display Network”, you may see advertisements that most likely take into account product and information areas previously accessed on our website.
You can prevent the “Google Remarketing” or the “Similar target group” function by preventing the storage of cookies by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website and from processing this data by Google by downloading and installing the browser plug-in available under the following link: You can also disable the use of cookies by third parties by visiting the deactivation page of the Network Advertising Initiative at and implementing the additional opt-out information described there. You can find Google’s privacy policy for remarketing with further information here:

Privacy policy for the “Google AdWords Conversion-Tracking” from Google Inc.

This website uses the “Google AdWords Conversion Tracking” function of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”). Google AdWords Conversion Tracking uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site when you click on a Google ad. The cookies are valid for a maximum of 90 days. Personal data will not be stored. As long as the cookie is valid, Google and we as website operators can recognize that you clicked on an ad and reached a specific target page (e.g. order confirmation page, newsletter registration). These cookies cannot be tracked across multiple websites by different AdWords participants. The cookie creates conversion statistics in “Google AdWords”. These statistics record the number of users who clicked on one of our ads. It also counts how many users have reached a target page that has been provided with a “conversion tag”. However, the statistics do not contain any data with which you can be identified.
You can prevent cookies from being stored on your hard disk by selecting “do not accept cookies” in your browser settings (in MS Internet Explorer under “Tools > Internet options > Privacy > Settings”; in Firefox under “Tools > Settings > Privacy > Cookies”); however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. For more information about how Google uses conversion data and Google’s privacy policy, please see:,


Our registration service allows visitors to our website to learn more about our company, download content and provide contact information and other demographic information. This information is stored on servers of our software partner <HubSpot . They can be used by us to contact visitors to our website and to determine which services of our company are of interest to them. All information we collect is subject to this privacy policy. We use all collected information exclusively to optimize our marketing.

HubSpot is a software company from the USA with a branch in Ireland.

Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, phone: +353 1 5187500, subject to TRUSTe’s Privacy Seal and the U.S. – EU Safe Harbor Framework and the U.S. – Swiss Safe Harbor Framework.

Facebook-Plugins (Like-Button)

Our pages include plugins from the social network Facebook, provider Facebook Inc, 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugins by the Facebook logo or the “Like” button on our page. An overview of the Facebook plugins can be found here:

When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited our site with your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the contents of our pages on your Facebook profile. This allows Facebook to associate the visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or of their use by Facebook. For more information, please see Facebook’s privacy statement at

If you do not want Facebook to associate your visit to our pages with your Facebook account, please log out of your Facebook account.


Our pages include functions of the Instagram service. These functions are provided by Instagram Inc, 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged into your Instagram account you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate the visit to our pages with your user account. We would like to point out that, as the provider of these pages, we are not aware of the content of the übermittelten data or its use by Instagram.

For more information, please see Instagram’s privacy policy:

Lucky Orange Web Analytics Service

This site uses the Lucky Orange Analysis Service to improve usability and customer experience. Mouse clicks as well as mouse and scroll movements can be recorded. Keystrokes made on this website can also be recorded. However, the recording is not personified and therefore remains anonymous. Lucky Orange does not record this data on sites that do not use the Lucky Orange system. You can deactivate the Lucky Orange service via Note, however, that this measure will also disable other features such as 1-to-1 Support Chat.

This page uses for the live chat. This page offers us an external platform for managing the chats. The chat is integrated into the source code of via a script. By using the chat you automatically use the services of There, data is transferred for the security and documentation of Innolytics. The data collected includes: Chat history, specified name, IP address at the time of the chat and country of origin. These data are not passed on to third parties and are only used for protection and internal statistics. By using the chat you agree that you do. Here you can find more information about! Please read them carefully. Note that the page is only available in English:


On our site we use social plugins of the social network Pinterest, which is operated by Pinterest Inc. 635 High Street, Palo Alto, CA, 94301, USA (“Pinterest”). When you access a page that contains such a plugin, your browser establishes a direct connection to Pinterest’s servers. The plugin transfers protocol data to Pinterest’s server in the USA. This log information may include your IP address, the address of the sites you visit, which may also include pinterest features, the type and settings of your browser, the date and time of your request, your use of Pinterest, and cookies.

For more information about Pinterest’s purpose, scope and further processing and use of the data and your rights and means of protecting your privacy, please see Pinterest’s privacy policy:


Our pages include functions of the Twitter service. These functions are provided by Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transmitted to Twitter. We would like to point out that, as the provider of the pages, we are not aware of the content of the data transmitted or how it is used by Twitter. For more information, please see the Twitter Privacy Policy at

You can change your Twitter privacy settings in your account settings at


Our website uses plugins from Google’s YouTube site. This website is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. If you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. The Youtube server will be informed which of our pages you have visited.
If you are logged into your YouTube account, you allow YouTube to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

For more information on how user data is handled, please see YouTube’s privacy policy at


Our website uses functions of the XING network. The provider is XING AG, Dammtorstrasse 29-32, 20354 Hamburg, Germany. Every time you visit one of our pages that contains functions of Xing, a connection to Xing servers is established. To our knowledge, personal data will not be stored. In particular, no IP addresses are stored or the usage behavior is evaluated.

Further information on data protection and the Xing Share button can be found in Xing’s data protection declaration at


Our website uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Every time you visit one of our pages that contains functions of LinkedIn, a connection to LinkedIn’s servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click on the “Recommend button” of LinkedIn and are logged into your LinkedIn account, LinkedIn is able to associate your visit to our website with you and your user account. We point out that we as provider of the pages have no knowledge of the content of the transmitted data and their use by LinkedIn.

For more information, please see LinkedIn’s privacy policy:

5. information, deletion, blocking

You have the right to free information about your stored personal data, their origin and recipients and the purpose of data processing as well as a right to correction, blocking or deletion of these data at any time. You can contact us at any time at the address given in the imprint if you have any further questions on the subject of personal data.

Right to data transferability

You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another person responsible, this will only take place if it is technically feasible.

6. cookies

Some of the Internet pages use so-called cookies. Cookies do not cause any damage to your computer and do not contain any viruses. Cookies serve to make our website more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser the next time you visit our website.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or generally and activate the automatic deletion of cookies when closing the browser. When cookies are deactivated, the functionality of this website may be limited.

7. contact form

If you send us enquiries using the contact form, your details from the enquiry form, including the contact data you provided there, will be stored for the purpose of processing the enquiry and in the event of follow-up questions. We will not pass on this data without your consent.

8. data required to obtain specialist information

If you would like to receive regular specialist information, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the specialist information. Further data will not be collected or only on a voluntary basis. We use these data exclusively for the dispatch of the requested information and do not pass these on to third parties.

The data entered in the application form will be processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your consent to the storage of the data, the e-mail address and its use for sending specialist information at any time, for example via the “unsubscribe” link in every e-mail. The legality of the data processing processes already carried out remains unaffected by the revocation.

The data stored by you for the purpose of obtaining specialist information from us will be stored by us until it is removed from the mailing list and deleted after the specialist information has been removed. Data stored by us for other purposes (e.g. e-mail addresses for the community area) remain unaffected by this.


We use the service provider HubSpot to manage the technical information and create landing pages. Registration for our specialist information takes place in a so-called double opt-in procedure. This means that after registration you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that no one can log in with other e-mail addresses.

Use of the “HubSpot” shipping service provider

We use the e-mail marketing service “HubSpot”. If you use an offer on our website that requires you to enter your e-mail address, it may be stored on HubSpot’s servers. HubSpot is subject to the TRUSTe’s Privacy Seal and the U.S. – EU Safe Harbor Framework and the U.S. – Swiss Safe Harbor Framework. See notes under 4.

statistical surveys and analyses

The newsletters contain a so-called “web-beacon”, i.e. a pixel-sized file that is retrieved from the HubSpot server when the newsletter is opened. Within the scope of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval are initially collected. This information is used to technically improve the services based on the technical data or the target groups and their reading behaviour based on their retrieval locations (which can be determined using the IP address) or access times.

The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our intention, nor that of HubSpot, to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our contents to them or to send different contents according to the interests of our users.

9. concluding remarks

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties. For the sake of form, we would like to point out that data transmission over the Internet (e.g. communication by e-mail) may be subject to security gaps. A complete protection of data against access by third parties is not possible.